Category Archives: Marketing

It’s hard to follow up on a classic. And Southern Comfort’s original Whatever’s Comfortable ad, Beach, was, indeed, a classic. Wieden + Kennedy miraculously made a paunchy guy walking down the beach in a Speedo actually look cool. That ad … Continue reading →

Mobile marketing. We’ve been talking about it for years, right? And debating when it will arrive. Or the fact that it already has. To keep the debate churning, we’ve got a boatload of stats — and and infographic as well … Continue reading →

It’s clear Kenneth Cole doesn’t give a crap about what pundits, the media or his customers think about his attempts to leverage major news events to his brand’s advantage. Just today, after having been lambasted for a tweet about Cairo … Continue reading →

In a series of five new Red Urban-created ads for Volkswagen Canada, we are shown just how awesome the Golf GTD’s acceleration is and how that acceleration can have sometimes good and sometimes bad effects on its passengers. So, you … Continue reading →

The rise of social media has forced marketers and agencies to re-evaluate how they structure teams to better handle this new layer of marketing communication. It got us thinking. How are agencies reconfiguring their teams to better function in the … Continue reading →

In an analogy of his career and love for the team bus, Tom Brady can be seen walking through a 250 foot bus in this M&C Saatchi LA-created UGG For Men ad entitled “For Gamechangers.” The ad chronicles Brady’s journey … Continue reading →

Wait, what? There was a man with dollar bills stuck all over him while driving a speedboat in this Geico commercial? Really? Seriously? All we saw were two super hot, delectably delicious and bodaciously boobylicious babes lounging on the bow … Continue reading →

Yesterday, Facebook’s market value topped $100 billion. Zuck must be smitten his baby is now worth close to last year’s original IPO valuation. Market confidence, which Monday included a stock price increase of 1.9% to $41.34 with a daily high … Continue reading →

Years ago, I discovered my daughter loved snow globes. When I travel, and I travel a lot, I like to give my daughter snow globes from the various cities to which I travel. As the years went on, this became … Continue reading →

In, perhaps, the silliest commercial for a cable or satellite TV service we have ever seen, Director Adam Huber put together this spec spot for DirecTV which has us believing the service is so good, you’d crawl into bed with … Continue reading →