Category Archives: Marketing

Ever been to the Hardwood Suite at the Palms in Vegas? It’s quite the cool spot. Complete with basketball court, hot tub, pool table and full bar, it’s not a bad place to hang out for a night. And if … Continue reading →

As an event photographer I can attest to every one of the challenges highlighted in this new, James Franco-directed video that promotes the Samsung Galaxy camera. In the ad, Franco photographs friends at a party he’s hosting. As he does … Continue reading →

Toronto ad agency exec Kyle Hosick has launched EverydayActors, a site that ams to change the way video talent is sought. In a way, it’s like iStockPhoto for video. Creative types can source talent for their video needs. Users can … Continue reading →

So here’s a tale of two eReaders from E ink created by Boston-based Captains of Industry that aims to highlights the benefits E Ink screens over tablet-style LCD screens. Once you get past the chuckle of a guy named Dick … Continue reading →

Alright, alright, alright! We give up. We’ll write about native advertising. If there’s any one thing the advertising industry is good at, it’s putting a shiny new wrapper on something that’s been around for a very long time. Take, for … Continue reading →

This guest post is written by Allan Johnson, Content Strategist at Sharethrough, a native video advertising company. Prior to Allan’s time at Sharethrough, he was Director of Custom Content at Universal McCann. Brand video content is no longer the playground … Continue reading →

Miss Representation, an organization dedicated to ending sexism in media, has taken a look at sexism in advertising in 2012. The video calls out Carl’s Jr., Axe, Go Daddy, Teleflora, Hello Kitty, Dolce & Gabbana, Fiat, Barbie, Victoria’s Secret, Svedka, … Continue reading →

Not quite Elf Yourself, not quite Doritos Crash the Super Bowl and not quite crowdsourcing, Skittles, with help from BBDO Toronto, has placed its 2012 Holiday commercial in the hands of consumers. Using a simplified, pick-your-own-character-and-scenario, people can selected prewritten … Continue reading →

Not quite Elf Yourself, not quite Doritos Crash the Super Bowl and not quite crowdsourcing, Skittles, with help from BBDO Toronto, has placed its 2012 Holiday commercial in the hands of consumers. Using a simplified, pick-your-own-character-and-scenario, people can selected prewritten … Continue reading →

On December 17, New York-based digital studio Click3X will, with a reverse Red Bull-style stunt, help raise money for Hurricane Sandy victims by launching The Great Milkillstokk as high as they can. This Milkillstokk dude is some kind of digitized … Continue reading →